I like sports and statistics and one of the most eye-opening sports statistics involves the immortal home run slugger, Babe Ruth. Legendary for hitting ‘em out of the park, Ruth was famous for another record. For a total of 38 years, until 1964, Ruth held the record for the most strikeouts in a major league career. The most strikeouts!
When asked about this by a sports reporter, Babe Ruth, one of the greatest players the game had ever seen, said this: “Never let the fear of striking out get in your way.”
Time and again, direct sellers, especially those new to the business tell me, “I don’t want to call on my friends. They’ll think I’m a nuisance.”
This is one of the most common stumbling blocks on the road to sales success. I assume you are proud of your company and your products or services, or you would not be in the business in the first place. Since you’re proud of what you do, I’m certain your friends want to know about it. If they are not interested in your products or your business opportunity at this time, that’s okay. But how would you feel, if later you learned they purchased a similar product or service from someone else because they didn’t realize you were in this business too?
Realize this as well. Every person you meet is connected to dozens of other people and they are all potential customers or recruits. Don’t call on a friend and you have missed the opportunity to become acquainted with dozens, perhaps hundreds of people. Some will not be interested, but others will want the products, services, or business opportunity you offer.
There’s another reason to tell friends about your business. When brand new to the business, call on friends to listen to your presentation and offer suggestions for improvement. You may be amazed when these “dry run” presentations net customers and potential recruits wanting more information about your company.
When you have a great product or service, you are not imposing on friends to tell them about it. Like Babe Ruth, rather than count your strikeouts, add up your home runs. That’s the only score that counts.
Just a few products to help you succeed!
- Books and Audio CDs designed to take you to the top.
- "Working From the Heart,” Ilene’s weekly radio show, Mondays at 2 p.m. eastern.
- The Ilene Meckley Success Seminars, conducted across North America.
- Personal Success Coaching.
- FREE newsletter filled with ideas, tips, and inspiration for direct sellers or anyone with a home-based business.
If you want to achieve success, begin your day with the Success Coach – Ilene Meckley.
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